Local Fashion Designer Giving Back to Miami Community
by Jose Cassola, for South Florida Gay News
Photo by Dale Stine.
Fashion designer George Coronado says he’s always had a passion for good design — “in the home, in my work and in
what I wear.”
The Peruvian-born couturier is branching out, bringing his fashion line, Coronado Designs, from Lima, Peru to South
Florida for spring 2018 —and benefiting LGBT nonprofits in the process.
On Friday, March 2, Coronado is hosting a pop-up show at Dion Atelier, 224 Eighth St., in Miami Beach, where 20 percent
of his sales will go to “a cause that is near and dear” to him: the Unity Coalition|Coalicion Unida LGBT Scholarship
Program for students in the arts, design and education.
“I believe it's important to support organizations that also support art, design and creative minds,” Coronado said. “We
should have the motivation to find an organization that inspires us and to do our best efforts to use our business and
network to help.”
Coronado is no stranger to giving back to the community. He has volunteered for several LGBT causes and organizations,
including Care Resource, SAVE, Unity Coalition|Coalicion Unida, the Winter Party Task Force, Miami Beach Gay Pride,
Pride Fort Lauderdale, Orlando Pride and the Miami Gay & Lesbian Film Festival.
While Coronado has always been involved with the fashion industry, he also has a background in marketing. He did
marketing and event production for almost a decade in Miami, working as the director for his company, Give Me A Beat
Coronado established himself in his native Peru and developed what he says has become one of the leading men’s
contemporary lines in the country. His clothing is made of pima cotton, known for its softness, luster and durability. He
says his designs “inspire, flatter and compliment the South Florida male.”
“For a long time, I just couldn’t find clothes that I enjoyed wearing, especially pieces that could fit my lifestyle,” Coronado
said. “Going from daywear to evening, club and resort, my designs are for a new man. A confident man. A Coronado man.”
After a three-year absence from the Miami entertainment and events scene, Coronado is bringing his fashion line to the U.
S. He says his upcoming store in Miami will open with a “very unique concept,” adding there’s no “better place to launch”
this concept than his “dear South Florida.”
“My designs are the results of my life, my travels, my friends and my passions,” Coronado said. “South Florida has always
been in my heart and my designs, and I hope I will be very much at home here.”
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festival - enters its 8th successful year with an International Artists
Showcase, Artists’ Studios Bus Tours Music, Writers Salons, A GALA and
Celebrate ORGULLO continues to showcase quality events, artists, performances &
programming to Miami’s first Hispanic LGBT Pride festival. For 2018, we are honoring
the life the Queen of Salsa – CELIA CRUZ, through Art, Music, Dance, Photography,
Film and Spoken Word.
Proceeds benefit our LGBT Scholarship Fund and year round programming of the
Unity Coalition|Coalicion Unida, Inc.
Unity Coalition|Coalición Unida is a Florida 501(c)3 non-profit whose focus is the
Leadership, Protection & Promotion of Latinx|Hispanic LGBTQ rights (lesbian, gay,
bisexual, transgender, questioning) - The only organization of its kind in South
Florida since 2002.
We are proud to present the Annual Celebrate ORGULLO Festival which
highlights, celebrates and supports the contributions of the Hispanic LGBT
ABOUT NATIONAL HISPANIC HERITAGE MONTH
The observation started in 1968 as Hispanic Heritage Week under President
Lyndon Johnson and was expanded by President Ronald Reagan in 1988 to
cover the 30-day period from September 15 through October 15. The day of
September 15 is significant because it is the anniversary of independence for
Latin American countries Costa Rica, El Salvador, Guatemala, Honduras and
Nicaragua. In addition, Mexico and Chile celebrate their independence days
on September 16 and September 18, respectively.
|Celebrate ORGULLO 2018 | El primer y único festival hispano LGBT Pride del sur
de la Florida: entra en su octavo año exitoso, con una muestra internacional de
artistas, Viajes en omnibus a estudios de artistas, musica y literatura, una GALA,
y mucho mas.
Celebrate ORGULLO continúa exhibiendo eventos de calidad, artistas, actuaciones y
programación en el primer festival hispano de Orgullo LGBT de Miami. Para el 2018,
estamos honrando la vida de la Reina de la Salsa - CELIA CRUZ, a través del Arte,
Música, Danza, Fotografía, el Cine y la Palabra Hablada.
Unity Coalition|Coalicion Unida es una organisacion sin fines de lucro de la Florida, con
enfoque en el Liderazgo, protección y promocion de los derechos civiles de la comunidad
latinx|hispanx LGBTQ (lesbianas, gay, bisexual, transgénero, cuestionando)
en el sur de la Florida desde el 2002.
Somos orgullosos de presentar el Festival Celebrate ORGULLO, que celebra,
presenta y respalda las contribuciones de la comunidad hispana LGBT.
SOBRE EL MES DE LA HERENCIA HISPANA
La observación se inició en 1968 como la Semana de la Herencia Hispana durante la
presidencia de Lyndon Johnson y fue ampliado por el presidente Ronald Reagan en
1988 para cubrir un período de 30 días a partir del 15 de Septiembre hasta el 15 de
Octubre. El día 15 de Septiembre es importante porque es el aniversario de la
independencia de varios países de América Latina como Costa Rica, El Salvador,
Guatemala, Honduras y Nicaragua. Además, México y Chile celebran su independencia
el 16 y 18 de Septiembre, respectivamente.
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İQUE SIGA LA TRADICIÓN!
A NIGHT OF A THOUSAND CELIAS
is this years theme for our annual
GALA, benefiting UC|CU's LGBT
SCHOLARSHIP Program...so have
fun, dress to impress, and channel
your inner CELIA CRUZ.
ART IS A DRAG, and our annual
ARTISTS STUDIOS BUS TOURS
proves it, as our Diva Hostesses
entertain you on a luxury bus, from
one Artists Studio stop to the next,
giving you VIP access to their space,
work and inspiration. Food, Music &
Liquor is also involved, so GET ON
THE BUS and have a great time!
SHOWCASING THE BEST ARTISTS
- Local, National & International, our
juried Artists Showcase always
impresses. Don't miss the Artists
Reception Party...it's always the
place to be.
COMMUNITY PARTNER OUTShine
Film Festival brings a line up of
amazing films & ORGULLO Feature
Night-Get your popcorn ready!
Celebrating the work of Fashion
Designer GEORGE CORONADO, we
bring you the best of PERU for his
U.S. runway debut.
of booze, and a chance to win a VIP
TRIP to LIMA FASHION WEEK, with
the designer himself!
Also, local designers will be featured,
and curated by Gay Vista Social
WHAT IS HISPANIC PRIDE some
DRAG BRUNCH, and Late night
For the 8th year, we will showcase
the best of local talent throughout
our festival, at various venues across
SoFla., and partner with our favorite
businesses for some really
memorable days and nights!
In partnership with ImpactOUT, the
LGBTQI+ Impact Lecture Series
Initiative is led by LYNARE ROBBINS.
ImpactOUT was established in 2018
to serve as an international human
rights program dedicated to working
on initiatives related to SOGIE
(Sexual Orientation, Gender Identity
and Expression) regionally,
nationally and internationally.