COMMUNITY DEMOGRAPHICS



LGBT POPULATION – Census estimate of adults 18 and older in the U.S. suggests that more than 11 million adults identify as LGBT in the country today. Millennials who identify as LGBT expanded from 7.3% to 8.1% from 2018 to 2019

ANNUAL BUYING POWER - The combined buying power of U.S. LGBT adults rose about 3.7 percent to $917 billion in 2019

LOYALTY RATE – Highest loyalty rate – 88% - among diverse markets Witeck-Combs/Harris

HISPANIC U.S. BUYING POWER $ 1.2 Trillion LOCALLY

MIAMI-DADE COUNTY POPULATION 2,662,00 U.S. Census

LGBT BUYING POWER IN MIAMI -DADE (per capita) $45,000 LGBT

GDP $7,8333,600 Witeck-Combs/Harris Poll stats

LGBT TOURISTS VISITING ANNUALLY 1,200,00     

ANNUAL ECONOMIC IMPACT $1,7000,00 Miami Convention & Visitors Bureau